There was a time when you could buy buggy whips. You could also depend on the same print supplier to produce a project time after time after time. The print supplier was the buyer’s friend, confidante, and fishing, hunting or golfing buddy. The sour economy made obsolete those relationships. Then, the U.S. Postal Service increased its bulk shipping rates. This rate increase was so extravagant that the bottom fell out of the direct mail business. Direct mail that was 51% of all of the pri
Filed Under:
Communication in a RelationshipTagged:
Buggy Whips,
Confidante,
Direct Mail,
Economy,
Fishing,
Golfing,
Hunting,
Mail Business,
Project Time,
Rate Increase,
Relationships,
S Postal Service,
Shipping Rates,
Time After Time,
U S Postal Service
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